Supreme Petfoods secures trio of wins at PPM Retailer Recommended Awards 2024

Supreme Petfoods has once again demonstrated its standing in the small pet nutrition category by securing three top accolades at the PPM Retailer Recommended Awards 2024: Small Animal Product of the Year for its Science Selective range, Manufacturer of the Year and Shopfitting/POS of the Year.

The Science Selective range, named Small Animal Product of the Year, has now clocked up an eighth consecutive win. The range has grown in recent years to encompass lifestage diets for rabbit and guinea pigs and has become synonymous with scientifically backed, veterinary-recommended nutrition.

Claire Hamblion, Marketing Director at Supreme Petfoods says, “We are incredibly honoured to receive these prestigious awards. With such strong competition, it’s testament to our team’s hard work that we are such a key player in the category. Winning Small Animal Product of the Year for the eighth consecutive year is particularly special. We work hard to offer a product range that meets the complex nutritional needs of small pets while also listening to our customers and this consistent recognition is a true validation of our efforts.”

Alongside the success of Science Selective, Supreme’s dedication to quality and innovation in the pet food industry has seen it win the Manufacturer of the Year Award for the second year in a row. The expert team at Supreme has enabled the company to develop the widest range of veterinary recommended species-specific food for small pets and Claire adds, “Our fully traceable manufacturing process and dedicated production lines for our herbivorous diets, prepared in fully vegetarian facilities, are just two of the features that set us apart.”

The dedication to excellence extends beyond the factory doors. The third award of the trio, Shopfitting/POS of the Year, reflects Supreme’s commitment to supporting retailers and the company’s recognition of the vital role that retailers have played in the Supreme journey so far. As well as traditional POS such as barkers, wobblers and care guides, Supreme’s comprehensive POS offering includes free samples of Science Selective lifestage diets and MONP coupons to support sales and encourage repeat purchases. “We are incredibly grateful to everyone who voted for us. It is an exciting time for us here at Supreme and we couldn’t have done it without our fantastic retail partners. Together, we’re spreading the nutrition message far and wide, ensuring every small pet gets the best care possible. Here’s to many more years of success and innovation!”

Press contact: Katy Ellison, katy@companionconsultancy.com, Tel 07596 217372

About Supreme Petfoods

We are Supreme Petfoods: experts in pet care. Our two brands – Tiny Friends Farm and Science Selective, are two of the world’s most well-known brands of pet food and treats.

We were the first to create high-quality specialist pet foods for small pets. Because we believe all animals deserve the best, even the small ones. Our fundamental mission is to do the very best for all pets to enhance their welfare and quality of life. This aim has always guided us and we’re proud to have built a reputation for expertise in high-quality pet care.

When it comes to nutrition, our foods are known for being healthy as well as tasty, with no compromises. For over 30 years we have used our expertise to help ensure pets live healthy lives. The foods in our Science Selective and Tiny Friends Farm ranges are made especially for extra taste and added crunch. We never add extra sugar to our pet foods, we use natural ingredients, and have a traceable process from the very beginning all the way to the pet food bowl.

We teach owners how to best take care of their pets, with guidance on portion size, balanced diets, housing & exercise, ensuring our customers have all the best information to keep their furry friends happy and healthy.

As much as our commitment to animals at home, we have a commitment to all animals, people & the world. We never use palm oil in any of our products, helping to stop deforestation and to protect natural habitats. We use recycled & recyclable materials wherever possible, and always strive to buy locally, to support small business and help reduce CO2 emissions.

We continue to champion pet health and welfare, never changing our best-loved recipes and always developing exciting new products, ensuring our knowledge, resources and products can reach pet owners everywhere. We are Supreme Petfoods: experts in petcare.

Find out more about Supreme at www.supremepetfoods.com, www.facebook.com/supremepetfoods/, www.instagram.com/supremepetfoods/, www.tiktok.com/@supremepetfoods.

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